The market growth and
acceptance of wireless technologies, services, and solutions was
recently celebrated at the annual CTIA Wireless 2000 show in New
Orleans. Wireless 2000, the world's largest wireless show, is the
meeting place for mobile phone manufacturers, wireless
telecommunication companies, and wireless service providers. The
show provided an opportunity to strategize and announce
partnerships that affect the future of the wireless industry and
its corporations. The incredible growth in the wireless market,
driven by consumer adoption of mobile digital phones both in the
U.S. and worldwide, has made this event worth attending. Keynotes
speeches delivered by corporate leadersBill Gates of
Microsoft, Steve Case of AOL, Jeff Bezos of Amazon.com, and John D.
Zeglis of AT&T Wirelesshighlighted the importance of
wireless technologies in a diverse range of applications today.
Wireless Technologies and Appliances
Wireless technologies are rapidly coalescing with information
appliances. Smart phones, the morphing of mobile digital phones
with handheld computers, are or will soon be the most common type
of information appliance.
New features and services with built-in support for Internet
content browsing, personal information management (PIM), and a
variety of interactive and voice-activated technologies are at the
forefront of appliance design. Furthermore, wireless communication
plays an important, if not primary, role in linking information and
people to the networked world around them.
Wireless Access Protocol
More than a few noteworthy technologies and trends were evident.
Probably the most conspicuous technology on the show floor was the
wide variety of software products designed to support wireless
access protocol (WAP). Application support for WAP's incredible
growth ranges from content delivery, wireless device management,
mobile commerce (m-commerce), and secure transaction handling to
service management, packet tracking, and billing.
The industry by and large supports WAP, a protocol constructed
using wireless markup language (WML) designed to manage content
delivery for lower bandwidth links to primitive display devices.
WML is built on the extensible markup language (XML) adopted by the
World Wide Web Consortium (W3C) as an extension to HTML. WAP has
spawned a number of new software and hardware products in the
marketplace. A large number of vendors demonstrated solutions for
implementing WAP servers with capabilities to condense, filter, and
access Internet information to be viewed on smart phones and
personal data assistants (PDAs).
Some examples of this software type can be found in:
WAP Gateways and Servers: Delivering Wireless
Content.
WAP Appliances and
PDAs
WAP content can be viewed on smart phones or PDAs. New dedicated
WAP enabled client appliances, such as Ericsson's
Companionone of the more interesting PDAs on display at
Wireless 2000are built entirely around the concept of
wireless Internet browsing.
Smart Phones
The evolution of the smart phone continues to lead the electronics
industry. The most advanced, low-power, mobile devices and software
technologies are being applied in the design of smart phones. All
of the major suppliers and manufacturers of digital mobile phones
announced their new product releases, product roadmaps for 2000,
and plans for advancing third generation (G3) devices and networks
on the near horizon.
More on smart phones at Wireless 2000 can be found in this
week's product feature,
Smart Phones on the Forefront of the Appliance
Revolution.
Wireless Email Delivery
While many of the WAP delivery servers and services are designed to
bridge HTML Web content to wireless devices, a number of companies
have focused solely on wireless email delivery.
Palm Computing, Research in Motion (RIM), and SkyTel have all
been offering mobile email with accompanying client appliances for
the past year. Now firms such as ZipLip.com and ThinAirApps are
providing open email delivery software platforms for service
providers, hoping to get a share of the wireless email market.
Notable are ZipLip's introduction of encryption and security to
wireless email delivery, and ThinAirApps' release of a seamless
bridge from Microsoft Exchange Servers and wireless devices. Both
products are targeted toward service providers.
Wireless Mobile Commerce
One of the most promising technologies for the future is wireless
mobile commerce (m-commerce). The technology infrastructure to
transform wireless devices into electronic wallets is in the early
stages of market deployment. As smart phones and PDAs reach a
growing number of consumers, the adoption of m-commerce solutions
will likely take hold. A few firms laying the groundwork for
m-commerce can be found in Market Primed for
Wireless E-Commerce.
Wireless Device Management
As corporations move to equip their sales forces and other critical
support staff with mobile communications solutions, they need to
manage workgroups, synchronize content, and replicate data to
effectively communicate through the virtual mobile network in a
secure environment. Some of the software companies working to make
this happen can be found in Wireless Network
Management: Keeping the Mobile Organization in Sync .
Wireless Service Management
Wireless services providers (WSPs) also need to have access to
information pertaining to the accounts of thier user base. Billing,
traffic tracking, transaction management, administrative
notification, persistent account storage, and even push
broadcasting are all of interest to the WSPs. The prevailing model
for wireless network management is similar to that of email
services. Devices may or may not be on online. Information sent to
devices when they are not connected or when they are out of range
is stored in a user account. The information is then reliably
delivered the next time the device connects to the service. Refer
to Wireless Services: Managing the Service for
Firms Providing Management Applications.
Working Out the Bugs
Wireless is in, but it is still maturing. Wireless 2000 took place
during Marti Gras, the busiest time of the year in New Orleans.
With over 1,000,000 visitors pouring into the city by Saturday,
attempts to communicate with colleagues by mobile phone were
useless as the wireless network bandwidth was stressed by the
influx of mobile subscribers, demonstrating the need for bandwidth
management, planning, and technology improvements.
The success and innovation in the industry are self-evident. The
timely collaboration and adoption of standards, such as WAP, are
ensuring the success of the wireless industry and the growth of
both mature and emerging companies that bring consumers the
wireless devices and services they will come to rely on in the
future.